Google Ads and Bing Ads are online advertising services that are difficult to master: between building optimal ads, carrying out effective campaigns, and managing costs well. Channable created the SEA solution to automate and generate thousands of text ads and Shopping Campaigns.
Any marketer who works in paid search uses Google Ads (formerly known as Google AdWords) and sometimes even Bing Ads to create SEA campaigns. A challenge that often arises is the creation of quality text ads or campaigns for extensive catalogs in e-commerce, travel, or services. That’s why Channable has created a premium solution for managing, optimizing, and automating large-scale paid SEO campaigns.
Table of Contents
When we want to gain notoriety for a site, it is advisable to look at its reference. The more it will be visible to Internet users on search engines, the more the site will sell products or retain Internet users. And to improve the referencing of a place, it is necessary to look at two strategies: natural referencing (Search Engine Optimization) and paid to reference (Search Engine Advertising). As opposed to SEO, SEA is a targeted but paid service.
Before optimizing your website in terms of SEA, it is necessary to establish a clear and precise strategy. It is essential to identify the most important keywords and the most relevant to the site. After that, and with the help of this first report, the announcements should be drafted.
The Channable tool is a facilitator for the creation of your SEA campaigns. It is intended for e-commerce professionals, digital marketing agencies (also those certified Google partners), or marketers, in general, to allow them to automate their paid referencing activities.
With the SEA tool, you can quickly generate thousands of dynamic text ads for Google Ads and Bing Ads or even create the structure of Shopping Campaigns for Google. To do this, all you need to do is use the data from your product feed or that of your customer to create personalized dynamic text ads, all thanks to a template where you can add ad customizers.
It may have been a long time since you had to pull a handle on… Read More
Property assessment is a critical aspect of the real estate industry, impacting everything from taxation… Read More
Hey everyone! People who have used Instagram for a while know how important it is… Read More
I. Introduction Supply chain is the process that ensures goods and services from producers reach… Read More
In today's evolving business world is vitally important to success, and keeping up with modern… Read More
As businesses increasingly rely on Salesforce to streamline their operations, the importance of its effective… Read More