Infographics are everywhere today. People love infographics because they are easy to understand, interesting, and entertaining.
And you don’t need to be a graphic designer or have an artistic eye in order to make quality infographics. You can learn the process of infographic making with the help of YouTube tutorials, online courses, online tools, and even books.
Of course, there is also a wide variety of infographic makers and tools that you can use to create infographics in an easy way. With these things, making your own infographics will be such a breeze.
But regardless of how simple it’s become nowadays to make infographics, many people struggle with the process because they aren’t sure what elements should be included in the infographic.
So, we’re here to help you become a pro! Here are 10 secret tips that will make your infographics stand out and look unique.
1. Use Color Psychology in Your Infographics.
Do you know how color is one of the most important elements in every design project? You can use color psychology to your advantage in making infographics too.
Just like typography, color comes with emotions. You can use these colors to influence the emotions of your audience and make it more relatable.
Make sure that you know which colors are effective for what infographic topic before choosing specific colors for your infographic design. Again, this is something that you can find out easily with a little research.
2. Pick the Right Typography.
Just like colors, typography is another important aspect of infographic design. You need to choose the right fonts that will go well with your topic and theme.
This can be tricky because there are different types of typefaces which include calligraphy, classic, vintage, handwritten, modern, classic, and many more. So again, you need to do some research before settling with a specific typeface.
And if you’re not a big fan of typography, don’t worry because there are also infographic makers that have pre-loaded fonts which you can use for your design.
3. Use Illustrations and Visuals.
Use illustrations and visuals that will make your infographic more interesting to look at. Remember, people are visual creatures so it’s best to use images in order to get the attention of your audience.
But keep in mind that you shouldn’t overload your infographics with too many images because they can become overcrowded and confusing for your audience.
4. Include a Call to Action.
Include a call to action in order for your infographic to be interactive. This way, you can get more engagement from your readers and even get them to take action after reading the information on your infographics. You can ask them questions or tell them something that needs improvement.
5. Be Straightforward.
Don’t be too wordy with your infographics, you can just use the most relevant information to your topic. Keep it simple and straightforward so that people understand what you’re trying to say clearly.
You can combine different forms of media into one infographic in order for you to create excitement among your audience. But don’t forget to keep it simple so that you’ll have no problems in creating your infographic.
6. Make Use of Texts, Images, and Vectors.
Don’t use too many different fonts on your infographics because it can create a messy design. Combine text with images and vectors for a more cohesive design.
7. Tell a Story.
Telling a story is one way to make your infographic more engaging and interesting. People love stories so you can pile up all the information about your topic and turn it into an interesting story that you can include in your infographic design.
Just like infographics, storytelling comes with its own rules as well such as having a clear beginning, middle, and ending. So if you don’t want your infographic to fail, make sure that it has a good story behind it.
8 Make Use of Real Data.
You should never use fake data because people are more likely not to trust you. Instead of faking numbers or other information about your topic, you should make use of real data, statistics, and facts.
You can get the data you need from a credible source or make a survey in order to gather information about your topic. You just have to be smart enough in choosing which information will go on your infographic design.
9. Make It Mobile-Friendly.
More people are using mobile devices today because it’s convenient and hassle-free. So you need to make sure that your infographic will be mobile-friendly by decreasing the file size of your design, using bigger fonts, and increasing the size of buttons for website links.
10. Use Tools For Easier Creation.
There are many tools today which can create infographics easily without having to strain your brain creating one from scratch like Venngage — a free infographic maker that offers a wide range of infographic templates for everyone to use. To give you a better idea, here are some cool infographic examples from their website!
Don’t think that infographics aren’t important anymore, because it is. It still allows you to convey messages quickly and easily by collecting information in one place so that people will understand them right away.
You can use them for presentations, websites, and even in your office’s meeting room in order to make it more engaging. And if you want to create one, remember these tips so that you’ll succeed in making good infographics. Also, don’t forget to use Venngage infographics to make things a lot easier. What are you waiting for? Make the best infographics today and share them with the world tomorrow!