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Chief Data Officers: Why CDOs Are The Creative Rulers Of Data

Chief Data Officers have shown themselves to be a remarkably homogeneous group and not very strategically trained. A current study by Exasol examines whether...
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Marketing Controlling And Market Market Analysis

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Influencer Marketing: Can It Help Your Business?

Modern businesses need social media for promotion. In this regard, the application of influencer marketing tactics seems to be more than justified. Why? It...
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How To Create An Effective Funnel Marketing Strategy

As you have now understood, inbound marketing is based on buyer personas, namely the target (s) of a company, to build a digital strategy...
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The use of search engines has changed: Users are increasingly asking complex and well-formulated search queries. Search queries with different expressions and perspectives on...
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How To Make The Most Of Instagram Reels For Your Marketing...

This social network is already part of the digital marketing strategies of many brands and represents the perfect space to attract potential customers and...
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Web Marketing In 2021: How To Do It

Doing web marketing in 2021 is a serious matter. Everyone wants to bring their business to the web, but few know what it means....

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Chief-Data-Officers

Chief Data Officers: Why CDOs Are The Creative Rulers Of Data

Chief Data Officers have shown themselves to be a remarkably homogeneous group and not very strategically trained. A current study by Exasol examines whether...
5-Proven-Local-SEO-Tips-To-Dominate-The-SERP-And-Map-Listing-In-2022

5 Proven Local SEO Tips To Dominate The SERP And Map Listing In 2022

Local SEO is the process of targeting search engines to rank your business' website or local listing in the organic search results for relevant...
Marketing-Controlling-And-Market-Market-Analysis

Marketing Controlling And Market Market Analysis

How to develop a key figure system for your marketing control to control and present the success of your marketing campaigns. With many examples...
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